So you have opened your Spa doors and you now sit in your beautiful Spa eagerly awaiting customers to come flying through the doors and make you lots of money. For some Spas in very visible, high-traffic locations such as hotels, this does happen. More often than not though, the process takes a bit longer and requires marketing. Even if your Spa does start with a bang, it's always wise to have a marketing plan in place and to keep up your marketing initiatives. You never know when the next
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